July 13, 2026

Apple's Chart Still Shows Saturday's UFC Fight. The Real Chart Already Reset.

Apple's own live chart lags at Paramount+ #1 from the UFC 329 exclusive, but Appfigures' hourly snapshot already shows the Monday reset, Kalshi back at #1 and Paramount+ gone from the top 25. Love Island collapsed to #19 the morning after its Season 8 finale, and Apple's Epic reply brief is due today.

Apple's chart shows Paramount+ at #1. Appfigures shows it gone.

Paramount+ sits at #1 on Apple's own US free chart this morning, ahead of Netflix Game Controller (#2), Kalshi (#3), ChatGPT (#4), and Peacock (#5). Appfigures' hourly snapshot tells a different story: Kalshi at #1, Peacock #2, FOX One #3, ChatGPT #4, and Paramount+ outside the top 25 entirely.

The gap is the UFC hangover draining. Paramount+ hit #1 on Saturday when UFC 329: McGregor v Holloway 2 streamed exclusively on the service, as covered Saturday. It is the same mechanic that drove a 276% download surge for the UFC Freedom 250 card on June 15 (Sensor Tower via Sports Business Journal). By Monday morning the fight-night installs have been absorbed and Paramount+ is reverting toward its inter-event baseline around #20-25. The $7.7 billion UFC exclusivity deal turned every numbered event into a chart event, but between fights the app drifts back down.

What filled the vacuum is the World Cup. Kalshi, Peacock, and FOX One hold the top three on Appfigures as semifinal markets go live ahead of Tuesday's France v Spain match in Dallas. The three-day gap with no matches (Sunday and Monday) did not sink the prediction-market apps the way a lull might have sunk a sportsbook, because the semifinal contracts were already trading.

Love Island fell to #19 the morning after its finale

Trinity Tatum and Bryce Dettloff won Love Island USA Season 8 on Sunday night's Peacock finale, each taking home $50,000. The companion voting app that had been the most volatile thing on the chart all week is now draining fast.

The trajectory on Apple's US free chart: #1 on July 8, fell to #13 on July 10 when the World Cup apps surged back, rebounded to #1 on July 11 when the finale vote opened, slipped to #8 on finale day when the four-hour vote window closed, and sits at #19 this morning. The voting catalyst is gone and the season is over.

The app carries roughly a 1.9-star rating across about 6,000 reviews, and its entire chart life was event-driven. MWM tracked four separate #1 peaks in 30 days (June 10, 27, 28, and July 8), each tied to a time-sensitive in-show vote. The finale vote, announced at the end of the July 7 episode, was the last one. With Season 8 done, the app should fall out of the top 50 within days.

Apple's Epic reply brief is due today, and then the judge decides

The briefing schedule Judge Gonzalez Rogers approved on July 6 runs out today. Apple filed its motion to stay the lower-court proceedings on July 6, Epic responded by July 10, and Apple's reply is due July 13. Once the reply is in, the judge decides whether to pause the case while the Supreme Court reviews the contempt finding.

The stakes are direct for developer income. If Gonzalez Rogers denies the stay, Apple must file its external-link commission proposal within 24 hours of her ruling, the rate it wants to charge on purchases made after a user follows a link out of the app. If she grants the stay, the whole question goes on ice until the Supreme Court rules, with arguments likely in the October 2026 term and a decision around mid-2027.

Right now Apple is charging 0% on linked-out purchases, having dropped the 27% commission that triggered the contempt finding in the first place. That zero is the status quo developers are building against while the judge decides whether to freeze the case or set a 24-hour clock on Apple's commission proposal.

The World Cup's three-day gap ends tomorrow, and the chart is already re-inflating

No matches on Sunday or Monday, but the semifinal markets are live and the apps are climbing early. Kalshi sits at #1 on Appfigures, Peacock #2, FOX One #3, and Polymarket #14, the prediction markets and streaming apps re-inflating before a ball is kicked.

The semifinals: France v Spain on Tuesday, July 14, 3pm ET at AT&T Stadium in Arlington, Texas (FOX and FOX One). England v Argentina on Wednesday, July 15, 3pm ET at Mercedes-Benz Stadium in Atlanta. The final is July 19 at the New York/New Jersey stadium.

Kalshi's hold through the gap is the test this feed has been watching. It cracked #1 on Appfigures during the quarterfinals and has not surrendered the top spot even with no matches for three days, because the semifinal prediction markets were already trading. Polymarket, which hit #4 on Apple's chart last week (its highest US free position), has slipped to #14 on Appfigures and #6 on Apple as the match-day reflex faded, but its semifinal contracts are live too.

Tracking

AI apps. ChatGPT is #4 on both Apple's chart and Appfigures, holding a top-five spot through a weekend of TV and sports noise. Claude is #10 on Appfigures and #15 on Apple, Gemini #12 on both. Once the World Cup final passes on July 19, ChatGPT is positioned to retake #1 on a quiet chart, the structural payoff of weeks of grinding up under the event noise.

Turkish puzzles. Meowdoku is the #1 free game for the fourth straight snapshot, with Smash Fest #2 and Block Out #3, all Istanbul-built. FoxData's June recap credits short-form video for breaking both newcomers into the App Store top 15 downloads, and names Block Out June's biggest mover after it climbed 13 spots following its Renaissance Voyage update on June 24. Grand Games, the studio behind Block Out and Magic Sort, raised a $70M Series B in May on roughly $11M in combined 30-day IAP revenue across its two titles.

Netflix Game Controller is #2 on Apple and #5 on Appfigures, holding near its April peak for a second straight week. Trump Accounts is #6 on Appfigures, continuing the slow post-July-4 drift. Threads is #8 on Apple and #9 on Appfigures, the highest-ranking always-on social app in the top 10 and #1 in Social Networking.